Materials Design Lab of Nitya Amarnath
Fabindia
BTT / 2005
From Tales of Earth and Indigo
Botto undertook an imaginative endeavour akin to a creative exploration with Fabindia Pvt. Ltd., The project embarked on a mission to revitalize the timeless block prints of Rajasthan to suit the finished product. Infusing the traditional with modern flair, the designs gracefully unfolded and breathed renewed vitality into the age-old artistry, presenting it with an alluring appeal and gifting it an enchanting and irresistible contemporary charm.